How to Migrate from UA to GA4 using Apollo, a Quick, Step-by-Step Demonstration
This quick, step-by-step GA4 transition demo shows how to migrate from UA to Google Analytics 4 using the Apollo analytics management system.
Google Announces UA Sunset, Creates Urgency for Marketers to Migrate to GA4
Google will sunset Universal Analytics (UA) in 2023. Here is what advertisers and marketers should know now about preparing to migrate to Google Analytics 4 (GA4). Google announced last week the dates that it will sunset its standard analytics management tool, Universal Analytics (UA), which is being replaced by the more modern analytics powerhouse Google …
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