THE LATEST THINKING
FROM OUR TEAM
Why You Should Use Business Requirements
How can you deliver value through digital analytics if you don’t know what your organization wants?
Website Objectives
Do you know why your website or mobile app exists and does everyone at your organization agree on the key objectives?
The Dreaded SDR!
Is your digital analytics implementation being driven by an SDR? If so, shame on you!
Is Your Team a Cost Center or a Profit Center?
Are you making or saving your organization money via digital analytics or are you just costing it money?
Why Organizations Struggle With Digital Analytics (and How to Overcome the Struggle!)
Is your digital analytics program firing on all cylinders? Learn how you can get the most out of your digital analytics program
Blasting Off!
We are excited to announce that Adam Greco is joining Search Discovery as Senior Director, Technology Solutions. Mr. Greco is one of the world’s most renowned digital analysts and an Adobe Analytics expert, he will play an instrumental role in the growth and development of our recently launched Apollo solution and related service offerings.